Applause Entertainment and Zindagi’s first collaboration, Farar, will premiere at the 14th annual Chicago South Asian Film Festival. A six-part web series, Farar is a story of human emotions with the underlying themes of friendship, freedom and hope. Directed by Mehreen Jabbar, Farar will be screened on September 23 as the Marquee web series of the four-day festival.
The premiere will be attended by producers Shailja Kejriwal and Umnia Iftikhar, Jabbar and lead actress Sarwat Gilani, who also starred in the film Joyland (2022). Farar is the first series to be announced under the new startegic partnership between Applause Entertainment and Zindagi. The show's global premiere is a strong reinforcement of bridging cross-border gaps and creating universally relatable South Asian content. Farar also features Mariam Saleem and Maha Hasan and is set in the sprawling city of Karachi, Pakistan.
Gilani expressed her excitement about the series' premiere and said, "As an actor, being part of Farar has been an incredible journey of exploration and dedication. This show is not just a story for us; it's a piece of our souls, a representation of the rich emotions that connect us as humans. As Farar gets ready for its premiere at CSAFF’23, my heart is brimming with happiness. This compelling storyline, delicately weaving the tapestry of female friendships and triumphing over obstacles, is now set to captivate and resonate with audiences worldwide.’’
Presented by Applause Entertainment, Farar is a Zindagi Original series that tells the story of three independent women, navigating the complex struggles of modern life. The series highlights the universality of human experience while simultaneously tackling issues such as societal pressures, identity, taboos, and body shaming.
The Chicago South Asian Film Festival will be held between September 21 September 24, 2023.